Kleo is a Greek skincare brand that believes in using all natural ingredients and sustainable packaging.
With the name Kleo meaning 'Glory' in Greek the brand aims to celebrate clean skin in all it's Glory!
The identity for this brand needed a stripped back approach, with a clean and minimal design reflecting the all natural ingredients used.
The Logo design has a clean and professional aesthetic. The L is extended to reflect the aim of care and comfort. Whilst the O features a leaf shape symbol which embodies the all natural aspect of the product.
Key words: Natural, Minimal, Transparent.
Conceptual design for a brief challenge.