Adam Smith International 30 Year Anniversary Visual Identity.
Adam Smith International is a global advisory company that works locally to transform lives by making economies stronger, societies more stable, and governments more effective.
To celebrate ASI (Adam Smith International) and their 30th Anniversary I created an identity that celebrates ‘30 years of global impact.’
The identity made use of illustrations reflecting nationalities from around the world as well as a cheerful, celebratory colour palette.
Key words: Celebratory. Cultural. Impactful
![](https://cdn.myportfolio.com/e78ea5be-0c25-4435-b5ee-dc7a22ffeb0a/159e9f83-e1b5-4f85-a97c-535a5fcd08a9_rw_1200.jpg?h=c00592a4f8f80cf5b87d0fbb2b22c035)
![](https://cdn.myportfolio.com/e78ea5be-0c25-4435-b5ee-dc7a22ffeb0a/22935c94-00a4-45e1-a40f-28ed41100846_rw_1200.jpg?h=d8cb157b0593b012a6d13a8678e7b137)
![](https://cdn.myportfolio.com/e78ea5be-0c25-4435-b5ee-dc7a22ffeb0a/3dfea396-b7f5-4db9-88c4-654ffab5a89a_rw_1200.jpg?h=9b3194472f57d74c43cda70bc3df0983)
![](https://cdn.myportfolio.com/e78ea5be-0c25-4435-b5ee-dc7a22ffeb0a/eb3f3b71-e2a1-401a-8882-2708be2de632_rw_1200.jpg?h=edb34067ec3e49422bc1e974ee81b204)
![](https://cdn.myportfolio.com/e78ea5be-0c25-4435-b5ee-dc7a22ffeb0a/763a5d6b-8257-47af-a15c-f351a3e16e46_rw_1200.jpg?h=b8b22a3aa76d3a6e369b34293a3ca206)
![](https://cdn.myportfolio.com/e78ea5be-0c25-4435-b5ee-dc7a22ffeb0a/1a851b01-b58a-47f2-9992-9d20b3db3fa9_rw_1200.jpg?h=a165021daeb1e352f9c0b6a2cb41867f)
![](https://cdn.myportfolio.com/e78ea5be-0c25-4435-b5ee-dc7a22ffeb0a/91003193-ad89-4f9f-9113-89f7da40ba48_rw_1200.jpg?h=5a256408abb53f142c3e3d00a714c955)